Posted by submit
on Jan 7th, 2014 in Education
| 0 comments
Just as all charities are not equal for a given firm, nor are all employees created equally
in terms of the effects of firm identity changes on performance. In keeping with Chatman’s
value fit (Chatman 1991), I posit that employees who have values that fit with the
firm’s charitable efforts will identify with the firm more strongly and, in turn, also
respond more strongly in terms of performance. This...